New Organization

A Fresh Breeze at the Museumplein Ice Rink

A fresh breeze is blowing over the Museumplein Ice Rink. From this season onwards, the popular ice rink in the heart of Amsterdam will be organized by 4PM Entertainment. For the next two years, they will take charge of the rink, ensuring that skating at Museumplein remains an unforgettable experience for visitors of all ages.

4PM Entertainment Organizes the Museumplein Ice Rink

4PM Entertainment is an experienced Amsterdam-based event organization, known for major festivals and events in the Netherlands such as Het Amsterdamse Winterparadijs, De Amsterdamse Zomer, and many more. With their expertise and creativity, the Museumplein Ice Rink will be more than just a place to skate—it will become a complete winter experience in the heart of the city.

For visitors, this means that the beloved ice rink tradition by the Rijksmuseum is guaranteed to continue this year. At the same time, visitors can look forward to new activities and extra winter fun at the Museumplein Ice Rink, making each visit exciting and enjoyable.

“It’s an honor to organize the Museumplein Ice Rink for the next two years,” says 4PM Entertainment. “This ice rink is the ultimate winter outing for many Amsterdammers and visitors alike. We can’t wait to make this season truly unforgettable.”

With 4PM Entertainment at the helm, the Museumplein Ice Rink remains the place to enjoy skating in Amsterdam, right in the heart of the city, offering a unique winter experience for everyone.